Users will soon have a updated setting that enables them to lessen the volume of AI-made media appearing in their streams. This move comes as the service announced that it currently hosts over 1 billion AI videos.
Trial and Implementation
The update is undergoing trials over the following weeks before a global launch. This advancement comes amid a rise in AI content, spurred by recent AI video creators.
AI Content on Other Platforms
It has been noted that nearly one in 10 of the quickest rising content creators on a popular video site primarily display clips produced artificially. A significant portion of this output is deemed mass-produced AI material, a label for inferior, mass-produced content that is typically nonsensical or surreal.
“We know from our community that a lot of users appreciate content produced via AI tools, including digital art to informative clips, and we intend to give people the ability to see more or less of that, depending on their own likes,” stated a spokesperson.
Volume and Proportions
The service shared that there are now over a billion videos on its network identified as AI-generated. In total, in excess of 100 m pieces of content are submitted to the app daily, making AI content a relatively small part of its overall inventory.
Customizing Your Feed
Viewers will be in a position to decrease or raise the volume of AI-generated videos they see by opening the topic control feature in the app and choosing the AI content topic. Other topics that are already be controlled under the filter encompass news, style, beauty, and dance.
Platform Guidelines
TikTok’s policies mandate creators to label convincing AI-generated content, and it forbids harmful AI impersonations of well-known individuals or crisis events. Any authentic-looking AI-generated clip that is without a tag can be taken down under its terms of service.
Additionally, the service will now apply an AI-generated tag to content made using its proprietary AI systems, or flagged by an cross-platform project for identifying AI-generated material. This step is designed to deter users from trying to circumvent the labeling process.
Responsible AI Funding
The company is furthermore establishing a $2 million educational fund for professionals and groups to produce learning resources about ethical AI use. This initiative will benefit non-profit groups specializing in educating programming and robotics.
Moderation Strategy
The video-sharing app has supported its content review process, amid discussion over intentions to lay off numerous review team members in Britain. It is planning to eliminate a significant number of roles in its trust and safety team in the UK capital, with worker representatives and online safety experts raising concerns that staff are being displaced by automated systems.
A trust and safety lead stated that staff-based oversight would continue to be important, but artificial intelligence can safeguard staff by removing the most harmful content ahead of it has to be seen by staff. The platform stated a 76% decrease in explicit and harmful content reviewed by safety staff over the last 12 months due to intervention by its machine learning processes.
We believe it is crucial to integrate humans and technology to keep the platform safe,” the executive stated. “We’ll have humans as integral to the approach, but we also think it’s very important to limit contact with unsafe media as quickly as possible, which is the area in which a significant AI assistance is really helping us process content quickly.”
